Digital Marketing Fundamentals
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Digital Marketing Fundamentals

ByCutting Edge eLearning

What is digital marketing? Digital marketing is about using the web, mobile phones and other digital technologies to communicate a message about your brand to the people who are most likely to find it interesting or useful. If you’ve ever visited a website for information, booked tickets online, checked the weather on your phone or…

Strategies to Generate Leads

Strategies to Generate Leads

ByCutting Edge eLearning

Lead generation is incredibly important for marketers and the businesses they want to grow. Increasing leads means increasing brand awareness and interest in your products or services, nurturing curious prospects through the marketing funnel and into your sales pipeline. If done well, lead generation strategies create strong relationships with qualified customers who invest in your…